The ‘Executive Agency for Small and Medium-sized Enterprises’ (EASME) is an executive agency linked to the European Union. Its job is to execute the ‘Intelligent Energy – Europe‘ (IEE) program.
Their website contains a lot of information. But what exactly are their visitors looking for? We found out when we did user research, such as logfile analysis, online surveys, interviews, heatmap analysis, user session recordings and user testing with eye tracking.
For this customer we delivered the following services:
- User research