The Flemish city of Bruges is a very popular tourist destination. In 2018, the city welcomed 8.3 million visitors.
Bruges’ website also has a lot of visitors. But was the site giving its visitors everything they were looking for?
We performed some user research: user tests and online surveys. Based on these results, we did an expert usability review. Thanks to this review, Bruges now has a user-friendly website that meets the needs its visitors have.
We also made recommendations for ‘Beeldbank Bruges‘, an image bank with tens of thousands of images in the city of Bruges.
For this customer we delivered the following services:
- Information architecture
- User research