BMW Belgium

For BMW Belgium, we developed the structure and wireframes for BMW Financial Services. We also wrote the copy for all pages.

Besides that, we gave BMW high-level advice on how to integrate the different services in the BMW site (car configurator, My BMW and mailings for example). And the BMW employees also followed a course on writing for the web and a course on usability.

BMW Financial Services got a better website thanks to our expert usability review.