Who visits your website? And why? Find out with our top task survey.
We developed our own version in 2010 and continue to refine it. We ask deeper questions and collect metadata that is often overlooked. This gives you richer insight into your visitors, their motivation and their top tasks.
112.483
10-15 %
453
You’ll know exactly who visits your website. And what they come for.
And we’ll dig even deeper.
For example, you’ll also find out in detail what the differences are between desktop and mobile, different traffic sources, page types and visitor groups.
Thanks to the facts and figures from our top task survey, you’ll make better, more informed decisions.
And you’ll organise your website, navigation and pages according to the top tasks of your visitors.
That way, you can be sure you’re highlighting the right things in the right spot.
A top task survey is an objective measurement of your visitors’ top tasks.
The result not only helps you substantiate your choices, but also defend them internally.
Convincing everyone in your organisation suddenly becomes a lot easier.
We’ve been doing top task surveys since 2010. Our experts know the pitfalls that lead to unreliable data.
We only ask questions that lead to insights you can trust.
The display and questions of our surveys are based on years of research and the responses of hundreds of thousands of respondents.
Thanks to their feedback, our surveys also constantly improve.
On average, 1% to 4% of website visitors complete a survey.
Our top task surveys do a lot better: we get response rates of 10% to 15%.
Many companies still do an old-fashioned who-what survey. Our top task method is 3 steps ahead.
As a result, you’ll have a more profound insight into your visitors, their motivation and their top tasks.
We do not collect personal data. Everything we do is fully compliant with the GDPR.
Our surveys also run on servers within the European Union.
Multilingual website?
We’ll make sure your visitors see the survey in their language. Whatever that may be.
The top task survey gave us clear insight into the visitors of our website and their top tasks. It allowed us to end internal discussions and made the direction of the web project more clear. AGConsult’s expertise and proactive thinking are absolutely top-notch.
Advisor Team Online, Hogeschool van Amsterdam
At AGConsult, you get the numbers and facts you’re looking for, wrapped in no-nonsense packaging.
Digital marketing lead, Attentia
Thanks to AGConsult’s top task survey and expert advice, 23 times more people are looking for a distributor through our website.
E-Business Manager, Deceuninck
Thanks to AGConsult’s facts and figures, we can now give more persuasive arguments. This works very well to create more support within our organisation.
Communication Specialist, Provincie Vlaams-Brabant
Below are the most frequently asked questions about top task surveys. Is your question not on the list? Send an e-mail to els@agconsult.com. She’ll gladly help you out.
Any website, intranet or extranet.
You’d think so, but that’s not the case. Not for us at least. Our top task surveys have a response rate between 10% and 15%.
The data in your digital analytics tells you what people do, not what they want to do.
What analytics doesn’t know, is who your visitors are. And whether they actually wanted to visit the pages they visited. Maybe these are visitors who got lost.
Only our top task survey will tell you who comes to your website, and why.
We do like to compare the insights from our top task survey with your analytics data. Because 2 data sources are better than 1.
You don’t necessarily need to involve your web developer. If you have access to a tag manager, you – or we – can add the code yourself.
No. Our code is fully optimised.
We regularly do A/B tests to see if our survey has a negative impact on conversion.
It doesn’t.
Call us +32 9 335 22 73
Mail us info@agconsult.com
