Web strategy & Information architecture

We make sure your message reaches the right audience through the right online channel.
Not an easy thing to do. And there are no out of the box solutions.
We adapt our approach to your needs.

We helped these companies develop their web strategy

  • VF Corporation Europe

Web strategy: roadmap of your website or intranet

Web strategy

We draw up a user focused online strategy by matching your organisation’s goals to the user’s expectations.

Which online channels should you use? How do they interact?

Information architecture

Information architecture

People visit your website for a reason. They'e looking for information. 

We make sure they can find, understand and use your information. On every level of your website. 

Mock-ups, wireframes and prototypes

Mockups, wireframes and prototypes

As soon as the structure is set up, we create basic designs of your website or intranet's most important screens.

We test these mockups with real users. Because that's the only way we can make sure your new site lives up to their expectations.

Functional analysis

Functional analysis and RFP

We describe in detail how your site will work. Our functional description is basically a manual for everyone involved in the making of your website.

It's also the basis of the request for proposal or RFP you can send to potential partners to build your website.

Content strategy completes your web strategy

Content strategy

Your web strategy isn't complete without a content strategy. We help you find out which content is valuable. And which is just slowing you down.

We also help you set up an organsition and maintenance scheme for your team of web editors.

Lastly, we tell you how to measure the success of your content. And how to act on that data.

Would you like some help with your online strategy?

You've come to the right place.
 

Contact us